See the true profit behind every order.
Ads in four platforms, orders in Shopify or a custom store, costs in spreadsheets, and conversion tracking that never quite matches the order database. We connect store, marketplace, ad and finance data into one profit view, fix the measurement underneath (server-side tracking, CAPI, deduplication), and put AI agents on margin, stock and churn signals daily.
Revenue · margin · customer LTV · blended marketing ROI, with AI agents watching all four.
Your store is growing. Where is the profit going?
Sales climb, but after ad spend, COGS and discounts, no one can say which products, channels and customers actually make money.
Revenue looks fine, profit is a mystery
Top-line sales hide the orders and products that quietly lose money once ads and COGS are counted.
Data scattered across tools
Shopify, ad platforms, email and finance never line up, so there is no one number anyone trusts.
You cannot tell what marketing works
Every platform claims the same sale, so budget follows the loudest channel, not the profitable one.
One-time buyers stay one-time
No view of repeat rate, cohorts or lifetime value, so acquisition cost is never earned back.
Stock out of step with demand
Bestsellers sell out while cash sits in slow movers heading for the discount bin.
Reporting eats the week
Hours spent stitching exports together instead of acting on what they say.
Your store, ads and customers in one profit view
We connect Shopify, WooCommerce or your custom store with ads, analytics, email and finance data, so you see true profitability, customer lifetime value and exactly what drives sales.
Revenue and profit dashboards
Revenue, margin and contribution after ad spend and COGS, the real number, not just top-line sales.
Product and margin reporting
Every product and variant judged on the profit it contributes, so you scale winners and cut the drains.
Customer retention and LTV
Cohorts, repeat rate and lifetime value show who comes back and which segments are worth acquiring.
Marketing ROI and attribution
Spend, orders and revenue on one basis, so every channel is judged on what it truly returns.
AI margin and inventory agents
Daily AI checks on margin, stock and churn signals, with the week ahead summarised for you.
Not sure where to start?
Talk to an ExpertWhat changes when the numbers are clear
Clear profit and customer data is not the goal in itself. It is what lets you scale spend and inventory with confidence.
Profit you can actually see
Revenue, margin and contribution in one view, after ads and COGS, not before.
Budget follows real return
Blended, de-duplicated attribution, so spend moves to the channels that pay back.
More customers come back
Cohort and LTV reporting turns one-time buyers into repeat revenue.
Winners and drains are obvious
Product and channel margin, so you scale what works and stop funding what does not.
Stock matched to demand
AI demand forecasting with reorder alerts and slow-mover flags, so cash keeps working.
An agent watching the margin
Daily checks on profit, stock and churn signals, with the week ahead summarised for you.
Where ecommerce teams usually start
The outcomes this industry asks for most. Each one links to how we deliver it.
Ecommerce & Marketplace Profitability
Sales, ads, fees, shipping, refunds and COGS consolidated into contribution margin by SKU, marketplace and country.
ExploreEnd-to-End Marketing Attribution
Campaign to visit to lead to CRM to revenue, connected, so you know which marketing actually creates customers.
ExploreConversion Tracking & Measurement Infrastructure
Duplicates removed, missing events recovered, platforms reconciled against your backend, and monitored so it stays fixed.
ExploreA simple, low-risk way to get started
Three clear steps to working together, backed by commitments that keep the risk on us, not you.
- Step 1 We understand the problem and design the system We learn your goals, systems, and the questions you need answered.
- Step 2 We build it, and prove it works Tracking, dashboards, automation or AI, built to fit your business.
- Step 3 We deploy, monitor and keep improving it We keep improving it as your business grows and your questions change.
We remove the risk of getting started so the decision is easy. Here is our commitment to you:
- Free first consultationA practical working session about your data, workflows and AI opportunities, not a sales pitch. If we are not the right fit, we will say so.
- Clearly scoped first projectWe agree on the deliverable, timeline, and price up front. No open-ended retainer required to begin.
- You own everythingEvery pipeline, dashboard, workflow and agent we build is yours: your accounts, your code, documented, with no lock-in.
- No long-term contract to startBegin with one focused engagement. Continue only if the results earn it.